Consultant, Educator, Speaker, Author and Lecturer with global experience

Euro-Asia Consulting is an innovative casino consultant company that specializes in every aspect of Casino Marketing, Player Development, and Business Consulting.  Our expertise covers Table Game Marketing, Slot Marketing, International Marketing, Asian Marketing, Casino Junkets, Domestic Ethnic Marketing, Casino Special Events, Casino Promotions, CRM, Database Marketing, Cultural Awareness Training as well as all other forms of casino consulting, casino mystery shopping, feasibility studies, and casino development projects.  We have substantial international experience conducting business in well over 125 different countries around the world.

We are the originator and developer of the “Casino Marketing Tune-Up” which is a unique five-day program designed to give casino operators an immediate boost in performance.


Steve Karoul, a leading casino consultant who has been a featured speaker at the G2E Gaming Conference in Las Vegas, at the European Casino Summit in London, at the International Casino Exposition at Lake Como in Italy, at the ICE Webinar in Italy, at the ICE Digital Casino Marketing Webinar, at G2E Asia, at the Raving Casino Marketing Conference in Las Vegas, etc.  Please contact us for additional information and updates. Recent trips to Las Vegas, Asia, Europe, Moscow, Istanbul, South America, and South Africa have kept us on the go but we do respond to all E-mail.  Please include your return E-mail address.

Steve has also served as a member of both the G2E Advisory Board to help plan G2E Gaming Conferences and has also served with ICE (International Casino Exposition) to also assist and advise. He has taught two courses at the Gaming Executive Development Program in Macau sponsored by the Institute for the Study of Commercial Gaming at the University of Macau and is viewed as an expert in Asian gaming and Asian cultural awareness.  He is also a recognized Expert Witness for the casino industry having worked for three of the largest international law firms in the world.

Steve is an accomplished author, educator, and lecturer as well as a mentor who openly shares his thoughts, ideas, and experiences with both industry peers and with younger casino staff interested in learning to advance their own careers.



ICE Digital Speaker Social Tile SJK-1




You train dogs, you train horses, you train monkeys but you “educate” people.
Most employees desperately want to learn more.  We can teach them.



Private and Confidential Consultations

Hedge Funds and Financial Institutions may also request a consultation with me through Gerson Lehrman Group

Steve Karoul is a registered casino consultant consulting to numerous large Hedge Funds, Investment Banks and Financial Institutions around the world. Steve is an active member of the Gerson Group Council and is viewed as both a qualified casino industry expert and a top casino consultant.  Steve has also served as an Expert Witness with such prestigious international law firms such as Baker & McKenzie, White & Case, Paul Hastings, etc. and has testified at different Tribunal Arbitration Hearings.

Online Gaming Consulting

Euro-Asia Consulting works closely with some of the very best on-line gaming, on-line Poker and on-line Bingo consultants in the industry. Steve Karoul has been invited to speak at several international on-line gaming conferences around the world.  Email us for details.